
Floral retail
Garden Gala
Identity + illustration + packaging + signage + print
One ideacarried everywhere.
Garden Gala wanted a romantic, story-led identity that could carry a storefront and still feel personal on a gift tag. We built it around a deep oxblood, a soft blush, a high-contrast wordmark and hand-drawn peonies, then carried that one idea through the signs, the bouquet carriers, the ribbon, the apron and every card that leaves the shop.
A flower shop brand dressed like the arrangements it sells: rich, generous and a little formal.









One idea
carried everywhere.







